Discover What A Google Business Profile Can Do For You

by Michele Leon

It’s been a long day without any food, and it’s finally over. You are tired and hungry from not eating all day. It’s time to find the nearest restaurant to satisfy your appetite, but where do you find what you are looking for?

Chances are, you will turn to Google using your smartphone to find the nearest restaurant offering great reviews while you peruse their food images. Better yet, you are in a restaurant you happen to own and much to your delight, you discover you just landed a few new customers! After you have satisfied your appetite, you could take the time to create a Google Business Profile. You are probably thinking to yourself, where did that come from? No, I’m not crazy and yes, I’m still on track – read on.

Do you know that Google has reported there are more than five billion searches for restaurants, over 3 billion looking for hotels, over 1 billion looking for stores, and 6 million looking for hair and beauty parlors?

As a restaurant owner, you are responsible for engaging searchers looking for food and turning them into loyal customers. Online consumers are always looking for various services, products, or specific kinds of businesses. Having a Google Business Profile will help potential customers connect using Google Search and Maps.

About Google Business Profile

Google Business Profile used to be called Google My Business. This is a free tool that will let a small business or nonprofit organization promote their business information on Google Search and Maps. Using your Google Business Profile, you can stay in touch with your customers, post updates to your business profile, and see how many customers are communicating with your business, all on Google.

Example of Google Business Profile listing

GMB Profile listing example (Opt)

Example of Google Business Profile Listing

Think of Google Business Profile as your own personal property on Google local. When your customers find themselves in need of something (known as a micro-moment), they want to find an answer as fast as possible. Therefore, if you have a Google Business Profile, potential customers can find and contact your business to locate what they are looking for.

Please Note: Your Google Business Profile will not replace your website. It’s a free marketing profile to help drive more potential customers to your website!

The features you have with Google Business Profile will help you entice, interest, and convert customers. With your verified Google Business Profile, you will be able to:

  • Connect with your customers via messaging, telephone calls, or by responding to reviews.
  • You can find out how your customers relate and associate with your brand on Google.
  • You can feature products, pictures, or menu choices on Google.

Though before you can do any of these things, you need to create a Google Business Profile. It’s time to find out how to create your Google Business Profile.

Creating Your Google Business Profile

Now that you know how powerful a Google Business Profile can be, it’s time to create your profile. Follow the steps below to build your business profile.

Taking a stepStep One

To begin with, go to google.com/business and make sure you bookmark the address. You will need to keep this address to access your Google Business Profile listing for future use.

Step Two

Log in with your Google account. If you do not have a Google account go to google.com/accounts. On that screen, you will see “create account”. Open it, then click on “For work or business”. You will be able to create a free account using any email address.

Step Three

This will be the first impression for a potential customer, so make sure you spell your name correctly and use Title Case, which means the first letter of each word should be capitalized.

Step Four

Enter the address of your business so Google can verify it. You cannot use a PO Box or mailbox or have more than one business at a location.

Step Five

This is where you can choose whether you want customers visiting your store or if you work from home and would prefer customers don’t visit your office. You can select the radius around your place, the city or state, or the zip code.

Step Six

Choosing your primary category is very important as it has rules and regulations on where and when you will appear on Google searches. Keep in mind that Google relies on relevancy, so if a potential customer searches for a “Mexican Cuisine Restaurant” and you are a Nacho Takeout, you probably will not be found. But if a customer tries “Mexican Food Near Me, “there is a good chance you will appear in the search results.

Step Seven

Be sure you correctly add your website and phone number. Google Business Profile will track this information, so both must be correct.

Step Eight

You must verify your business listing to manage your business information in Search, Maps, or other Google applications. Verifying helps Google ensure your business information is accurate and that you are the only business owner or manager who can access it.

Tie Up All Loose Ends And Get Seen!

Potential customers online are looking for things to help them. Searches are performed every day in the thousands. Whether a small business owner or an organization, you should take full advantage of Google Business Profile and appear in searches.

It’s time to take your small business to newer heights by taking advantage of Google’s many business opportunities. When your day of work has ended, what could be more exciting than discovering you have brought in potential customers who are now your customers?

When you cross all your “Ts, “dot all your “Is”, and follow all the steps required for Google to verify your existence, you might just be amazed how fast your business will take off! If you are in business to aid and heal domestic and wild animals, you might become the next Dr. Jeff on Animal Planet!

Get seen with a Google Business Profile

As Google has reported, billions of searches are performed on the internet every single day. Imagine having just a slice of that pie! Using Google Business Profile you can stay in touch with your customers who are more than likely reaching out to communicate with you.

Think about the impact on your business when customers come into your shop, store, or clinic and tell you they found you on Google. Well, it’s time to stop imagining and start doing with Google Business Profile. What are you waiting for? Take advantage of this incredible free tool offered by Google. You will begin attracting, engaging, and converting new customers before you know it!

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Discover What A Google Business Profile Can Do For You

by Michele Leon

It’s been a long day without any food, and it’s finally over. You are tired and hungry from not eating all day. It’s time to find the nearest restaurant to satisfy your appetite, but where do you find what you are looking for?

Chances are, you will turn to Google using your smartphone to find the nearest restaurant offering great reviews while you peruse their food images. Better yet, you are in a restaurant you happen to own and much to your delight, you discover you just landed a few new customers! After you have satisfied your appetite, you could take the time to create a Google Business Profile. You are probably thinking to yourself, where did that come from? No, I’m not crazy and yes, I’m still on track – read on.

Do you know that Google has reported there are more than five billion searches for restaurants, over 3 billion looking for hotels, over 1 billion looking for stores, and 6 million looking for hair and beauty parlors?

As a restaurant owner, you are responsible for engaging searchers looking for food and turning them into loyal customers. Online consumers are always looking for various services, products, or specific kinds of businesses. Having a Google Business Profile will help potential customers connect using Google Search and Maps.

About Google Business Profile

Google Business Profile used to be called Google My Business. This is a free tool that will let a small business or nonprofit organization promote their business information on Google Search and Maps. Using your Google Business Profile, you can stay in touch with your customers, post updates to your business profile, and see how many customers are communicating with your business, all on Google.

Example of Google Business Profile listing

GMB Profile listing example (Opt)

Example of Google Business Profile Listing

Think of Google Business Profile as your own personal property on Google local. When your customers find themselves in need of something (known as a micro-moment), they want to find an answer as fast as possible. Therefore, if you have a Google Business Profile, potential customers can find and contact your business to locate what they are looking for.

Please Note: Your Google Business Profile will not replace your website. It’s a free marketing profile to help drive more potential customers to your website!

The features you have with Google Business Profile will help you entice, interest, and convert customers. With your verified Google Business Profile, you will be able to:

  • Connect with your customers via messaging, telephone calls, or by responding to reviews.
  • You can find out how your customers relate and associate with your brand on Google.
  • You can feature products, pictures, or menu choices on Google.

Though before you can do any of these things, you need to create a Google Business Profile. It’s time to find out how to create your Google Business Profile.

Creating Your Google Business Profile

Now that you know how powerful a Google Business Profile can be, it’s time to create your profile. Follow the steps below to build your business profile.

Taking a step

Step One

To begin with, go to google.com/business and make sure you bookmark the address. You will need to keep this address to access your Google Business Profile listing for future use.

Step Two

Log in with your Google account. If you do not have a Google account go to google.com/accounts. On that screen, you will see “create account”. Open it, then click on “For work or business”. You will be able to create a free account using any email address.

Step Three

This will be the first impression for a potential customer, so make sure you spell your name correctly and use Title Case, which means the first letter of each word should be capitalized.

Step Four

Enter the address of your business so Google can verify it. You cannot use a PO Box or mailbox or have more than one business at a location.

Step Five

This is where you can choose whether you want customers visiting your store or if you work from home and would prefer customers don’t visit your office. You can select the radius around your place, the city or state, or the zip code.

Step Six

Choosing your primary category is very important as it has rules and regulations on where and when you will appear on Google searches. Keep in mind that Google relies on relevancy, so if a potential customer searches for a “Mexican Cuisine Restaurant” and you are a Nacho Takeout, you probably will not be found. But if a customer tries “Mexican Food Near Me, “there is a good chance you will appear in the search results.

Step Seven

Be sure you correctly add your website and phone number. Google Business Profile will track this information, so both must be correct.

Step Eight

You must verify your business listing to manage your business information in Search, Maps, or other Google applications. Verifying helps Google ensure your business information is accurate and that you are the only business owner or manager who can access it.

Tie Up All Loose Ends And Get Seen!

Potential customers online are looking for things to help them. Searches are performed every day in the thousands. Whether a small business owner or an organization, you should take full advantage of Google Business Profile and appear in searches.

It’s time to take your small business to newer heights by taking advantage of Google’s many business opportunities. When your day of work has ended, what could be more exciting than discovering you have brought in potential customers who are now your customers?

When you cross all your “Ts, “dot all your “Is”, and follow all the steps required for Google to verify your existence, you might just be amazed how fast your business will take off! If you are in business to aid and heal domestic and wild animals, you might become the next Dr. Jeff on Animal Planet!

Get seen with a Google Business Profile

As Google has reported, billions of searches are performed on the internet every single day. Imagine having just a slice of that pie! Using Google Business Profile you can stay in touch with your customers who are more than likely reaching out to communicate with you.

Think about the impact on your business when customers come into your shop, store, or clinic and tell you they found you on Google. Well, it’s time to stop imagining and start doing with Google Business Profile. What are you waiting for? Take advantage of this incredible free tool offered by Google. You will begin attracting, engaging, and converting new customers before you know it!

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